Take Position – Design as Statement
The changes in our society have provoked a profound crisis of confidence. Newspapers, corporations and institutions are under pressure. The growing amount of data and the digitilization of our daily lives have a huge impact on how we access, publish, consume and deal with information. The desire for a more transparent, clear communication of political, cultural and economic processes has become a matter of great public concern. To provide or communicate high quality information, our branch requires more cooperation, an innovative approach and the courage to take position.
Make Decisions – Design as Enterprise
The ability to work and think within networks, familiarize oneself with new specialist themes in a short period of time is crucial to design new behaviours adapted to change in the world around us. This is why an interdisciplinary working process, the integration of diverse competencies, a persistent willingness to continue further training and project-relevant collaboration with experts are all fundamental prerequisites to make decisions and connect the tools of democracy.
Stage Content – Design as Added Value
Only then can we develop an understanding of complex social, cultural, economic and political issues — without losing sight of our own expertise and focus. This paradigm shift in knowledge transfer, news and information processing as well as the ensuing social changes constitute a new and challenging experimental field. As designers, we stage content, create connections, tell stories and make them readable, thus creating qualitative value at both the visual and the narrative level.